Wednesday, 31 January 2018

How do I Choose a Web Development

Making sure that your PaaS offering and the web development framework of your choice agree can be tricky. Learn how to choose the best framework for your enterprise needs.

Regardless of which PaaS offering you choose, you will also need to choose a web development framework. The web framework provides the software to support the development of your web application and to build and deploy your web-based applications. It’s a compilation of code that allows developers to build without doing everything from scratch. It’s important to note that you may be in love with a particular framework, but it may not be available on your offering.
So, here’s some information on choosing a web development framework, in which I drill down to my favorites. The table below provides information on the more popular frameworks, along with the platform-as-a-service vendor support from the most widely used PaaS offerings.
Microsoft Azure provides the most web development framework choices, with Beanstalk a close second. The frameworks that we will examine here in more depth — Django and CakePHP — are available on both.

Django

Django is a free, open source web development framework, which is written in Python and maintained by the Django Software Foundation. Its goal is to simplify the creation of complex types of websites that are usually database-intensive. It was created in 2003 and released in 2005. For movie lovers, no, it was not named after the movie (one of my favorites, actually) but rather after guitarist Django Reinhardt.
Let’s look under the covers. Python itself is a very popular language, and it is rated in the top three for popularity by most polls. One of the reasons that it is so popular is because of the involvement within the open source community. If you’re going to develop in Python, Django is your best bet, because it has such a great support base if you run into issues. All the vendors that support Django provide detailed instructions on how to quick deploy and manage Django applications, without worrying about the underlying infrastructure that manages the applications. Django is very fast, yet flexible, secure and salable. It has a strong user authentication system, which is really necessary in today’s world where cross-site forgeries and clickjacking are so common. For example, Django contains clickjacking protection by providing middleware through supported browsers and preventing sites from being rendered inside a frame.

CakePHP

Let’s look at choosing a web development framework that uses PHP. It is CakePHP. If your preferred programming language is PHP, this may be the framework that you will use. CakePHP, released in 2005, is a PHP-based framework that provides flexible database layers, among other features. It’s open source and modeled after Ruby on Rails. It also follows the model-view-controller (MVC) approach and is distributed under the MIT license — a free software license originated at MIT. The MVC design removes the necessity of having to combine complex components to design your application architecture. Similar to Django, there is excellent documentation as far as how to use CakePHP in either your Azure or Beanstalk implementation.

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PHP or Python?

What language is better for you: PHP or Python? While PHP is used more as a server-side scripting language, Python is known more for its simplicity. PHP is used mainly for websites and was developed for web developers, while Python is used for many different other applications. PHP is considered by many to be harder to use, though it can be more robust. Python has more out-of-the-box support for everything, and most newbies consider it easier to understand. As far as security is concerned, Python has a better reputation because its tools are all a part of its toolbox, while PHP sometimes needs to be handled through the use of third-party tools. PHP does own the market share, dominating the internet with over 80% of websites developed in it. However, according to the Institute of Electrical and Electronics Engineers Inc., the number one programming language recommended was Python, and PHP was eighth. Pick your poison or treasure.

The bottom line

How do you choose a web development framework for your PaaS environment? Find out if anyone on your team has experience in one and not another. If not, are you eager to learn another language? Make sure that support for your web framework is available from your PaaS offering. I recommend trying at least two to find out what works best for your purposes. Finally, in my opinion, you can’t go wrong with either Django or CakePHP.

Wednesday, 24 January 2018

WhatsApp Business App for SMEs Now Available in India

Just days after its initial rollout, the WhatsApp Business app has now debuted in India. The standalone app offers a simple tool for small businesses to let them communicate with their clients and customers in an easy way. Facebook-owned WhatsApp announced the plans to kick off its WhatsApp for Business initiative back in September last year and launched a pilot by partnering with companies such as BookMyShowNetflix, and MakeMyTrip. The new app, for small businesses, arrived first in a handful of markets, including Indonesia, Italy, Mexico, the UK, and the US, on Friday. Interestingly, the app was initially tested in India and Brazil ahead of its public release.
The WhatsApp Business app is now available for free download via Google Play in India. It is compatible with devices running Android 4.0.3 and above. A version with similar features is also expected to be available for iOS devices in the coming future.
Targeted at small businesses, the WhatsApp Business app allows companies to connect with their customers and be a part of the messaging platform that has over 1.3 billion users worldwide. Unlike the original WhatsApp app, the business-centric offering allows businesses to create their own profiles with information such as business description, email, or store addresses, and website. It also provides smart messaging tools to let businesses use quick replies and give fast answers to frequently asked questions. The app also has options to send greetings messages to new customers and set away messages when the companies are busy. Further, there are metrics such as the number of messages read and WhatsApp Web support to let companies send and receive messages directly through a desktop.
Source : http://www.roamsofttech.com/blog/2018/01/24/whatsapp-business-app-for-smes-now-available-in-india/

Friday, 19 January 2018

Roamsoft - Web Design and Development

Roamsoft is a fast- growing software company providing comprehensive web solutions to many companies across the globe. Roamsoft has extensive experience with able resources in the field of website design and development. Various platforms and applications are involved in web design and development and Roamsoft has the expertise and in depth knowledge in the latest web technologies that govern the web world.

Creative Web Designing

Our team consists of Art Director, Creative Director and Software developers, which are expertise in creating world-class websites. Our web designer expert provides effective web designing process consistently and also utilizes sophisticated technologies tools that must enlighten your website. We also create websites for both informatics and business concern

We design websites using sophisticated technologies
Our software developer team experts are streamlined with the sophisticated coding standards and technologies in web & mobile platform. We build websites that are well-secured and attractive in online world. Technologies used in websites such as (HTML, PHP, JAVA & Android). At Roamsoft Technologies, we deliver one of the best web designing services in Chennai.

Website maintenance

Maintenance of websites consistently is a crucial task that many of them ignore. We progress testing code errors and move forward to enhance visibility and target audience of the website through specific SEO services. We also manage social media profiles such as Facebook and Twitter if your website depends on online community platform. We hope sure your website ranking of search engine stays on top with updated latest content consistently. We also integrate latest skills of website design and development to succeed website goals across Smartphones, Tabs, ipad & Desktops.

Web Design Branding

Our strategic team progress a vital role in planning and formulating a communication strategy for website. We focus on website designing brand, which can prominent it online.

User interface design for website development

At Roamsoft, we create attractive interface design for website, which generates outstanding results. Our software development team works for complete production process such as creating custom icons, wireframes and build prototype designs.

Development Process

The development method is customizable that permits for future enclosure of modifications and upgrading. We offer cost-effective and high-quality website application with industry standards.

Sensible Solution

Our software developer team expert finds accurate solution for current market trends and technologies. We offer right tools to create the client projects and satisfy client requirements successfully. The well-suited design and development process are summarized while fortifying future modifications.

Testing and Quality Assurance

Our software testing team experts ensures quality with error-free codes, which are substantial and provides high performance to satisfy the customer requirements. Quality is fortified with every stage of website design and development through proper testing techniques.

Customer Relationship

Customer interaction at every stage of development is recognized by following customer-axial approach for developing the projects. Coherence is sustained for selecting technologies and development methods. A powerful communication is built for motivating the customers to contribute in site development. Clients may contact with us through email, Skype, mobile, etc.

Web Development

Making your business efforts simple with customized solutions
In this day and age when the competition among online businesses is very stiff, every online merchant like you needs help to make your business survive. Obviously, the website is the most common style of internet marketing, and creating your website involves more than the right web address and an attractive presentation. Your online business’ presence at the net is an important element of online marketing and this should start with knowing your goals and planning.
Roamsoft is a company which will help you achieve this.
Website development takes much more than having a nice looking site. It involves research. It involves ways on how to market your business continually to new, as well as existing visitors. It involves considering your programming codes as arts so that your site gets to be presentable to every online visitor. It involves leveraging all the tools that you can find on the internet for the purpose of converting most visitors into buyers or making visitors want to come back again and again. Website development involves choosing

Roamsoft.  Some of the things to consider in choosing Roamsoft are as listed below
Experience And Services
Talent and Skill
Service And Support
Affordability

Wednesday, 10 January 2018

Google Updates Meat Description Maximum Limit

There are a large number of pages on the web, however none are more essential to advanced advertisers than internet searcher comes about pages, or SERPs. Snippets and Meta descriptions have brand-new character limits, and it’s a big change for Google and SEOs alike.
The outcomes are of two general sorts, organic (i.e., retrieved by the search engine’s algorithm) and sponsored (i.e., advertisements). The outcomes are regularly positioned by significance to the inquiry. Each outcome showed on the SERP ordinarily incorporates a title, a connection that focuses to the real page on the Web and a short depiction demonstrating where the catchphrases include coordinated substance inside the page for organic outcomes. For supported outcomes, the advertiser chooses what to display.
Because of the enormous number of things that are accessible or identified with the inquiry there for the most part are a few SERPs in light of a solitary pursuit question as the web index or the client’s inclinations confine survey to a subset of results for each page Much the same as the universe of customary print media and its promoting, this empowers aggressive valuing for page land, yet aggravated by the elements of purchaser desires and plan — dissimilar to static print media where the substance and the publicizing on each page is a similar the greater part of the ideal opportunity for all watchers, notwithstanding such printed version being limited to some degree, typically geographic, similar to state, metro-region, city, or neighborhoods
Snippets and Meta descriptions have brand-new character limits, and it’s a big change for Google and SEOs alike.
Google updated basically two things. One, they have updated the snippet length, and the other; they have updated their guidelines around it. So Google’s had historic guidelines, Meta description tag should be between about 160 and 180 characters.
How the updation of Google affects SEO?
  • It changes how marketers should write and optimize the meta description.
  • It may impact click-through rate.
  • It may lead to lower click-through rate further down in the search results.
Hence SEOs should make priority list of most important landing pages by search traffic, the ones that receive the most search traffic on your website, organic search.
Secondly have to update the Meta description tag, from the old limit of somewhere in the 160 to 180 range to the new 230 to 320 range.
When do these changes happen?
It was starting at about mid-November. November 22nd is when SISTRIX’s dataset starts to notice the increase, and it was over 50%. Now it’s sitting at about 51% of search results that have these longer snippets in at least 1 of the top 10 as of December 2nd.
The most amazing thing is 51% of search results have at least one. Many of those, because they’re still pulling old meta descriptions or meta descriptions that SEO has optimized for the 165-character limit, are still very short. So if you’re the person in search results, lots of ecommerce action, if you’re the person to go update your important pages right now, you might be able to get more real estate in the search results than any of your competitors in the SERPs because they’re not updating theirs.